How important to you and your team is the value you provide to your clients?
How often do you discuss client value in team meetings?
How good are you at sharing this value with your clients?
In other words, how often do you communicate your value, the value of your team and the value of your products and services to your clients?
When you take client value seriously, you will not only get better at communicating what you currently do, but you will work harder on delivering future value and communicating that to your clients.
It’s really a win-win…
Your team benefit from an increased, improved focus and a better experience of working to deliver value to your clients, and your clients have a better experience of working with you and your team, understanding how valuable you are to them.
In addition to this, communicating your value to your clients will increase their loyalty, build better relationships, give you the edge over your competition and lead to business growth and increased profits for your firm.
So, what do your clients really value?
What do your clients really want and how do you deliver it?
And when you have delivered it, how do you communicate this to your clients in a conversational and engaging way?
Click here to read how Morton Grodzins got it wrong, Malcolm Gladwell got it right, and how you can get it right for your firm when you focus on building your value in the hearts and minds of your clients.